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What are Nootropics?

What are Nootropics?

Nootropics are supplements that enhance your brain’s capabilities. Raised alertness, lengthened attention span, improved memory, reduced stress, and greater learning proficiency are some of the typical results reported when taking a nootropic. They are non-addictive, non-toxic, and by definition have minimal or rare side effects.

Nootropics are typically a blend of compounds available without a prescription and generally recognized as safe (“GRAS”) by the FDA. The most common nootropic ingredient is caffeine, which is considered a stimulant (providing energy). Caffeine is even more effective when combined with a compound that combats anxiety and overstimulation, such as L-theanine.¹ L-theanine is an amino acid (essential nutritional compound) present in tea plants. By combining caffeine and L-theanine at the right doses, the two ingredients work synergistically to give you greater energy while minimizing the side effects of caffeine, such as “the jitters”.

Nootropics do things like lengthen attention span, provide stress relief, and improve short-term memory. By adjusting how the body and brain react to stimulus, an optimal state of mind, or “flow state”, can be achieved.

Too much stimulation and you become extra-sensitive, irritable, and anxious. Too little stimulation and you’re asleep pretty quick. Just the right amount and you’re feeling in “flow”. Working in “flow” is also referred to as being “in the zone”. Being in this state means full immersion in what’s being done, enjoying it, and all efforts feeling effortless.

What are nootropics? Nootropics are nutritional supplements designed to help people reach their flow state.

How do nootropics work?

Nootropics use a variety of different mechanisms to get you in the zone. The most common nootropic, caffeine, is a stimulant. The second most common, L-theanine, is an anxiolytic (reduces anxiety). Beyond those, ingredients offer a range of different effects. Some ingredients help the brain produce or maintain the stuff it’s already using and producing (i.e. “regulate neurotransmitter levels”). Depending on the nootropic, specific parts of the brain are targeted to direct brain function. Whether you’re trying to work more efficiently, study longer, or sleep better, the right nootropic can help get you to your desired mindstate.

How do nootropics work?

Nootropics help you eliminate brain fog by combining stimulating and stress-relieving ingredients that produce the perfect mental state for your study sesh, game day, or big pitch.

Who are nootropics for?

Nootropics are for any generally healthy individual looking for a mental edge or boost in their work, sports, schooling, or life in general. Reducing stress, improving focus, and increasing energy lends to office work, athletics, studying, or anything else that takes sustained effort or concentration. Practically all people can benefit from nootropic use:


  • Study longer with more energy
  • Less stress and more focus inside and outside class
  • Absorb more information with a faster reaction time and improved general comprehension
  • Retain more by improving memory formation and recollection


  • Multitasking becomes easier
  • Reducing stress and anxiety while increasing motivation makes reaching deadlines quicker and easier
  • Enhanced concentration and mental clarity through the workday
  • Improved general comprehension helps when interfacing with coworkers or clients 


  • Increased reaction time and enhanced focus ensures a competitive edge
  • Become more resistant to stress & fatigue
  • Sustained stamina helps you workout longer
  • Exert more energy and get more out of a workout by making thoughts turn to actions easier


  • Enhanced attention to detail improves the quality of content
  • Additional acetylcholine increases the availability of ideas
  • Reduced anxiety for better idea flow and performance
  • Invent, transform, and create longer with more energy
  • Maintained motivation means greater creative output

Who are nootropics for? Anyone. No matter if your endeavor is analytical, physical, or creative, nootropics can enhance what you already have to help you achieve more.

Nootropics for students?

Nootropics can provide mental clarity, energy, and focus, three things all students desperately need to get the most out of their courses. They can also ease external stressors like pop quizzes, your professor saying “it’s in the syllabus”, and meatloaf day in the cafeteria.

An improved mind means improved grades. A faster brain to speed through homework, a clearer head to retain more from class, and a better mood to deal with the stress of school all lend to a better experience overall.

Nootropics for athletes?

Nootropics can provide faster reaction time, sustained energy, and enhanced focus. All three are necessary for an athlete to be at the top of their game. Some nootropics alleviate stress which helps you decompress when off the field.

An improved mind means an improved game. A faster brain makes a faster athlete, a clearer head makes you more accurate, and a better mood helps you deal with the stress of the game.

Nootropics for professionals?

Nootropics can provide greater multitasking capability, improved communication skills, and sustained energy to work longer hours. All three are necessary to get ahead in a competitive work environment. Some nootropics also reduce stress which helps you deal with the day-to-day office annoyances and unwind after a long day.

An improved mind means improved work, in terms of both quality and ease. A faster brain lets you meet deadlines faster, a clearer head simplifies dealing with coworkers and clients, and a better mood helps you handle the stress of the job.

Do nootropics have side effects?

As with all stimulants (e.g. caffeine), an increase in heart rate and blood pressure may be observed. Theacrine is the exception to this rule and may be combined with caffeine to lower the overall dose of caffeine required to help you reach your flow state.

Nootropic short-term side effects:

  • Uplifted mood
  • Faster reaction time
  • Increased attention span
  • More mental energy
  • Smoother multitasking
  • Steady and stable sleep cycle
  • Sharpened general comprehension

Nootropic long-term side effects:

  • Neuroprotection (protect brain cells against aging)
  • Accumulation of day-to-day accomplishments

Do nootropics have side effects? Yes, but they are minimized by taking the right nootropic and correct dosing. BetterFocus was crafted to combat side effects, and allow you to focus on your better self.

With that said, not all ingredients work the same way and too much of a good thing can have unintended consequences as seen in Figure 1.

Are nootropics addictive?

Nootropic ingredients are by definition not addictive. The closest thing would be caffeine, which you can develop a tolerance and craving for at very high doses and over an extended period of time.

No nootropics will appear in a 12 panel (all narcotics) drug screening, as they don’t interact with the body in the way illegal drugs do.

Nootropics only add. You don’t trade your health for temporary enjoyment like illegal drugs. Nootropics are for working and living a productive, happy life.

Are nootropics addictive? No.

Nootropics vs. Coffee?

Coffee contains one nootropic ingredient, caffeine. Caffeine prevents you from feeling drowsy for a few hours by preventing the body from building up “adenosine” (the stuff that makes you feel tired). When your body runs out of caffeine, all that adenosine floods back and knocks you out.

Nootropic supplements often contain caffeine, but the good ones don’t rely on it. Combining caffeine with a longer-lasting energy provider like theacrine can prevent a “caffeine crash” and keep you going throughout the day.

Coffee also comes with a handful of bodily concerns. Stained teeth, acid reflux, and pesticide contamination to name a few.

What to Look For in a Good Nootropic Product

The best nootropic products are ones that you can understand. Otherwise, how do you have any idea what you’re getting? Having a clear explanation of each ingredient, along with their effects, is a good sign the company isn’t hiding anything. All claims should also be backed up by scientific studies.

Typically, the best nootropic supplements have only a few ingredients with each at effective doses. Some deceitful supplement companies hide behind a laundry list of ingredients with the hope that the uninformed consumer will think, “one of these must work.” It’s often the case that most of the ingredients are fillers and you end up paying a lot for a small amount of one or two ingredients that might work.

Good Nootropic Products:

  • Have few ingredients
  • Clearly explain their formula
  • Back up claims with data

Why BetterFocus?

BetterFocus is an all-in-one nootropic. It contains everything you need to lift your mood, reduce your anxiety, defog your brain, enhance your memory, and give you a full day of energy in just one capsule. Whether you need an everyday boost or just a second wind, BetterFocus delivers every time you take it.

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